<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=586106&amp;fmt=gif">

How we map Viral Influence

prodct-vibe-laptop
Problem
In our increasingly connected world, the speed and breadth of information dissemination today is faster and wider than ever before. Certain ideas, content, products, and individuals capture the spotlight seemingly overnight, yet the social forces and influential nodes determining what content reaches "viral velocity" and which fizzles into obscurity are challenging to understand. Organizations correspondingly struggle to organically generate or capitalize on emerging trends early. Understanding dynamic networks and the related paths and nodes through which information travels can yield clues to the viral potential of that information and the likely impact it might have on markets, customers, opinions, and more. Armed with this understanding, organizations can predict and prepare for fast-rising trends, target influential nodes, and leverage network intelligence to outmaneuver the competition.
solution
Accrete has developed functionality that maps dynamically changing networks, and pro-actively understands viral influence even as it evolves. Our model understands the complexity of networks because it quantifies the influence and impact of every node and connection. Importantly, our machines evolve their understanding through ‘continuous dynamic learning’ meaning, much like a human, they adapt and get smarter with more experience. As the system becomes increasingly autonomous, it allows experts to focus more time on qualitative work. For customers, the results are accurate visualizations of the impact and influence potential of every node and connection. Graphical representations enable users to search, sort and filter real-time information for predictive insights. Armed with these insights, experts can identify information with high viral potential, and understand the potential impact on customers, markets, opinions, etc. By dynamically mapping viral influence, customers can accurately visualize the overall landscape, drill into detailed data on individual nodes, make informed predictions on the viral potential of specific content, and ultimately tilt the odds in their favor for decisions dealing with information dissemination.
Benefits
  • Visualize complex networks

  • Discover emerging viral trends

  • Understand nested influence networks

  • Predict the viral potential of specific content

  • Guage the predictive impact of viral events

  • Identify influential nodes and pathways

  • Optimize research and analysis workflows

  • Search, sort and filter your networks in real-time

Accrete Scalable Process

The Accrete architecture is purposely designed to enable the rapid development of robust enterprise AI solutions. We have developed core ‘knowledge functions’ that can be interconnected to automate analytical tasks with human-like accuracy. Working closely with our clients, Accrete builds applications that are continuously learning and adapting to dynamic environments. By scaling human expertise and adapting to dynamic information, we can provide accurate predictions needed for important decision making.

homeImg01